• What did you learn?

For this project, I learned how use Photoshop and Figma in order to design a drink label and create an event display.

• What was easy?

The easy part of the project was using Photoshop to create the event display.

• What was challenging?

The most challenging part of the project was coming up with the drink brand and package design.

• How could your submission be improved?

I think my submission could be improved if the logo and nutrition facts were larger on the label.

• How can the professor improve the assignment in the future?

I think the project works well as it is.

• How might you apply your knowledge in future assignments?

This project has taught me to use Photoshop’s transform tool to warp an image to fit with the perspective. This will be helpful for future projects that require me to put logos into a 3d space.

• What did you learn?

For this project, I learned how to design and print stickers and a poster in Figma.

• What was easy?

The easy part of the project was using Figma to create the designs.

• What was challenging?

The most challenging part of the project was printing and cutting out the stickers.

• How could your submission be improved?

I think my submission could be improved if I incorporated typography into the poster and stickers.

• How can the professor improve the assignment in the future?

I think the project works well as it is.

• How might you apply your knowledge in future assignments?

This project has taught me a lot about using the pen tool in Figma. This knowledge will be useful for any vector based designs I do in the future.

• What did you learn?

In this project I learned how to create die strikes and image bleeds in order to optimize projects for print.

• What was easy?

The easy part of this project was organizing the type for the menu and table tent in Adobe InDesign.

• What was challenging?

The challenging aspect of this project was understanding how the digital design would translate when printed.

• How could your submission be improved?

My submission could have been improved if there was less empty space on the inner right side of the menu. I also feel that some of the images could have been larger.

• How can the professor improve the assignment in the future?

I think the assignment could be improved by making the table tent and menu two separate assignments.

• How might you apply your knowledge in future assignments?

By doing this assignment, I have learned a lot about creating designs for the purpose of print. This knowledge will definitely be helpful for when I have to create future projects for print.

• What did you learn?

For this project, I learned how to create paragraphs styles and use them to format large amounts of text in Adobe InDesign.

• What was easy?

The easiest part of this project was moving the text and images into InDesign.

• What was challenging?

One of the most challenging parts of this project was keeping track of the paragraph styles and determining where to use each style.

• How could your submission be improved?

My submission could be improved if the style was a bit less generic. However, I would still want to keep the design relatively simplistic so that it wouldn’t distract from the actual content of the book.

• How can the professor improve the assignment in the future?

I feel that the project works well as it is.

• How might you apply your knowledge in future assignments or work scenarios?

I will be able to apply what I have learned if I ever have future projects that require me to format large amounts of text over several pages.

• How did a specific reading, video, or example inspire or help you?

A specific reading that helped me was TypeTalk: How to Attract Attention With Pull Quotes. This reading helped me to make the pull quote stand out from the rest of the text.

• What did you learn?
  For this project, I learned how to use InDesign to format text.

• What was easy?
  The easiest part of this assignment was researching the history of Garamond typefaces

• What was challenging?
  The most difficult part of this assignment was figuring out how to format the information on the page.

• How could your submission be improved?
  I feel that the italics toward the bottom of the poster are a bit too large and draw too much attention.

• How could the professor improve the assignment for the next class?
  I feel that the assignment works well as it is.

• How might you apply your knowledge in future assignments or work scenarios?
  This assignment has taught me various methods of organizing large amounts of text. This knowledge will be very helpful for future projects that involve text.

• What did you learn?
  In this project, I learned how to use kerning and transformations in order to reinforce the meaning of the words.

• What was easy?
  The easiest part of this assignment was coming up with the concept that I wanted to convey. I knew that I wanted to get across the ideas of “restoration” and “repetition” since these themes play a large role in the films.

• What was challenging?
  The most difficult part of this assignment was figuring out how to format the type in a way that got the themes across.

• How could your submission be improved?
  My submission could be improved if I found a way to make it clearer in the first image that the letters are reforming rather than fading away.

• How could I improve the assignment for the next class?
  I feel that the assignment works well as it is.

• How might you apply your knowledge in future assignments or work scenarios?
  This assignment has taught me that the placement and transformations of text are just as important as the words themselves. In future assignments, I will think more deeply about how I can make my type more expressive.
  

• What did you learn?

I learned how to create a useable font with Fontstruct.

• What was easy?

Fontstruct itself was very intuitive and easy to use.

• What was challenging?

It was challenging to create letters that had diagonal sections such as “N” and “K”.

• How could your submission be improved?

My submission could be improved if I used more grid space for each letter.

• How can the professor improve the assignment in the future?

I think the project is fine as it is.

• How might you apply your knowledge in future assignments or work scenarios?

This project will be very useful if I ever have to create my own unique font again.

• How did a specific reading, video, or example inspire or help you?

It was very helpful to keep in mind where the base line and x height were.

For this project I wanted to use less saturated and lighter colors to match the lighter aesthetic of the creamer. I added the white to the pattern in the back because I wanted it to look like the creamer was going down the sides of the packaging. This also helped to neatly separate the blues and the pinks and make the pattern look a bit less chaotic. Overall, this resulted in a very simple design which I feel fits nicely with the concept of the product as well as Elmhurst’s already existing branding.

In this project, I attempted to portray what my life is like living in my dorm at Canisius. I included various images of items that I keep around my room and I created a pattern background using the wooden texture on my desk. One of the most challenging parts of this project was arranging all of the items in a way that didn’t completely cover the words in the background. Another challenge that a came across was making the pattern in the background look seamless. I feel that the Facebook image I created turned out better than the phone image because the placement of the figures in the phone version are a little more spread out and there is a lot of empty space.

This project taught me that a portfolio can say a lot about a person simply through the grouping of images. The easiest part for me was editing the images in Photoshop. The most challenging part of this project for me was obtaining images that all related to each other. I decided to get images of objects that I had in my room. I think this submission could be improved by only using images that have significance to me rather than including any objects I found.